If you’re out running errands and suddenly hear a beat drop in the frozen food aisle, don’t be surprised. That’s just Heineken® flipping the script on how and where we experience music.

Introducing Heineken® REFRESHING SESSIONS, a one-of-a-kind music takeover where DJs light up unexpected places—from supermarkets to bookstores—turning everyday spaces into lively pop-up parties. No fancy venue. No predictable stages. Just good music, cool vibes, and chilled Heineken®—right where you least expect it.

First Stop: QRA @ Arcoris, Mont Kiara

📅 May 21, 2025
🕔 5PM – 10PM

QRA isn’t just for your grocery run anymore. On May 21, it’s getting a full DJ upgrade with:

  • DJ Sunrae bringing Tropical House sunshine vibes
  • DJ Yin dropping smooth House and funk grooves
  • DJ Axel Groove turning up the heat with deep Tropical House beats

Expect your supermarket trip to feel more like a music festival—and yes, Heineken® will be flowing.

Next Up: Eslite Spectrum @ Starhill Gallery

📅 May 28, 2025
🕔 5PM – 10PM

Books and bass? Yes, please. Eslite Spectrum bookstore is the next surprise stop. Here’s the DJ lineup:

  • DJ Mister Rodrigo spinning funky, soulful House
  • DJ Shawn Zod with deep, pulse-pounding Techno
  • DJ Viene delivering high-energy underground sounds

Plus, in collaboration with Timeleft, an app that connects strangers over dinner, you might just meet your next concert buddy while flipping through a novel. You’ll have something in common before the first track even hits.

Want In?

Leave a comment on Heineken®’s Instagram post and you might just score an exclusive invite via DM. Bonus? You’ll get:

  • Passes to Heineken® Refresh Your Music 2025
  • Free Heineken® at all REFRESHING SESSIONS events

So next time you’re out shopping or browsing for books, keep your ears open—you could walk into the most unexpected music moment of the year.

Follow @HeinekenMY and Heineken® on Facebook for updates.

And for all your artist information, concert and festival needs across Asia, keep an eye on Asia Live 365! We’ll update you on the latest events, hottest acts, and must-see experiences.